Shocking moment a competitor is KO'd in 'Male Slapping Championship'
The bizarre sport of slapping held its first championship in Siberia, Russia, last weekend and the results were brutal.
The competition involves two competitors standing across from each other – with a lectern in between – trading slaps until someone forfeits or is knocked out.
Unlike boxing, the opponents are not allowed to dodge the incoming blow.
Many fans attended the event, which was covered on Russian social media.
The highlight reel of the final is particularly hard-hitting.
Vasily Kamotskiy, the bearded man in the video above, took out first place and won 30,000 rubles ($465) with two devastating slaps.
The event was held as part of the Siberian Power Show in Krasnoyarsk.