Fujikura releases Ventus White wood shafts

Instead of nonsensical codes or names that don’t mean anything descriptive, several shaft brands have started using color systems over the last few seasons to make it easier for consumers and fitters to understand how shafts relate to each other. For example, Fujikura offers Ventus Black for fast-swinging players who need a low-launch, low-spin driver shaft. Ventus Blue flies slightly higher and with a little more spin while Ventus Red flies higher still and has the most spin.

As versions of those shafts have been released, the color coding has stayed consistent, with black being the lowest flying, then blue, and finally red, which flies the highest and spins the most. Easy.

Starting today, golfers are going to see a fourth color when they go to their local pro shops and specialty stores, Ventus White.

The new Ventus White, which will cost $350, has the softest handle section of any of the Ventus shafts, with a medium-stiff midsection and a firm tip. Uncut, the shaft weighs 49 grams, but cut to a traditional driver length of around 45 or 45.5 inches, it will likely drop to between 40 and 45 grams.

This new lightweight offering was created for players with moderate and slower clubhead speeds who can benefit from using lighter drivers and fairway woods, and it will be offered in regular and senior-flex versions.

Several driver manufacturers have begun to offer drivers specifically made for the type of player the Ventus White targets, like Callaway’s Elyte Max Fast, Xxio’s 13 and TaylorMade’s Qi 35 Max Lite. Fujikura has also offered extremely light shafts like Air Speeder and Vista Pro in the past, but Ventus White is the first brand offering to feature VeloCore+. The addition of VeloCore+ reduces the twisting a driver shaft naturally makes on the downswing, so golfers can keep the face square more easily and tighten their dispersion patterns.

This article originally appeared on Golfweek: Fujikura Ventus White golf shafts arrive in stores