Coco Gauff’s New Balance 2025 Austrlian Open Tennis Kit Features Marvel Superhero and Sentimental Family Inspiration

julia teti

Mon, 13 Jan 2025, 10:51 am·3-min read

Coco Gauff brought style and precision to the tennis court on Monday in Melbourne for the 2025 Australian Open. The Grand Slam champion defeated fellow American and 2020 Australian Open champion Sofia Kenin in the Women’s Singles first round match, advancing Gauff to the second round.

Coco Gauff, New Balance, Australian Open 2025 — Coco Gauff competes during the Women’s Singles First Round match during Day Two of the 2025 Australian Open at Melbourne Park on Jan. 13 in Melbourne, Australia.

For her first match of the 2025 Australian Open, Gauff wore a tennis kit that took inspiration from various areas of her life. Upon hitting the court, the athlete wore a camouflage print jacket with a high collar designed by New Balance.

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The rest of Gauff’s kit, also designed by New Balance, featured a light green bodysuit with cutouts on the back. The bodysuit also included a tennis skirt in a cargo green shade.

Gauff continued the green color motif with her ensemble, wearing a dark green head band and wrist bands in a bright shade of green. Her New Balance sneakers also included green touches.

In a post-match interview, Gauff explained the inspiration behind her 2025 Australian Open tennis kit. “I’m a huge Marvel fan, so a lot of the female superheroes have cool cutouts on their outfits so that’s what I wanted to do,” Gauff said.

“It is a bodysuit. Guys, if you can’t hold your bladder, it’s also not a good idea. But you have to sacrifice for fashion,” the venerated athlete said. “And then the skirt — I like to wear cargo pants so we made, like, a cargo skirt. And then my shoes are inspired by basketball shoes ’cause that’s the sport my dad wanted me to play.”

The athletic company inke d an endorsement deal with Gauff in 2018, when the athlete was just 14 years old. By November 2022, Gauff signed a long-term extension with New Balance and introduced her own shoe — the Coco CG1. Gauff expanded her collaborations and partnerships with American Eagle, an endorsement with Rolex, Head and more.

The 2025 Australian Open concludes on Jan. 26 in Melbourne, Australia. Aryna Sabalenka of Belarus and Jannik Sinner of Italy return to defend their respective Women’s and Men’s Singles titles. The tournament also features such tennis stars as Frances Tiafoe, Iga Świątek and Novak Djokovic.

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