Seven West Media is set to deliver the most comprehensive, innovative multi-platform and technologically advanced Olympic Games coverage ever seen with its all-encompassing delivery across all communications devices of the Games in Rio de Janeiro – one year from today.
Every event will be broadcast live across broadcast television and any connected device.
Twelve months ago, the Seven Network, Australia’s most-watched broadcast television platform, confirmed the signing of an historic, long-term agreement for an all-encompassing coverage of the Olympic Games over the coming decade.
Seven’s agreement with the International Olympic Committee delivers free broadcast television and subscription television rights, and expands beyond television to Seven’s digital platforms, including online, mobile and other emerging forms of content delivery and Hybrid Broadband Broadcast Television. Seven has also secured radio broadcasting rights.
Under the unprecedented new agreement, Seven will broadcast the Games of the XXXI Olympiad in Rio de Janeiro in 2016, the XXIII Olympic Winter Games in PyeongChang in 2018, and the Games of the XXXII Olympiad in Tokyo in 2020.
Underlining this new partnership is an option which, if exercised, extends the rights to include the XXIV Olympic Winter Games in 2022 and the XXXIII Olympic Games in 2024.
Seven will also broadcast the 2016 Winter Youth Olympic Games in Lillehammer and the 2018 Summer Youth Olympic Games in Buenos Aires.
Over the coming decade, Seven will create and deliver the most comprehensive, technologically advanced, multi-platform coverage of the Olympic Games to all Australians on any communications device.
Commenting, Tim Worner, CEO of Seven West Media, said: “The Olympic Games have been an integral part of Seven’s history since those first days of television in Australia 59 years ago.
“We are extraordinarily proud of our long partnership with the IOC and the Olympic movement. The Olympic Games are a commitment to excellence.
“As our first coverage of an Olympic Games in Melbourne defined our television business, the forthcoming Games in Rio will define our business and our connections with our audiences over the coming decade. We will deliver a coverage that takes every moment of the Games to all Australians across any communications device.
“And on a more personal level, we take great pride in our partnership and our newly formed agreement as a key sponsor of the Australian Olympic Team. Beyond television and beyond our expanding coverage, we are so pleased to be actively involved with the Australian Olympic Team and the Australian Paralympic Team as a major sponsor and partner. We are backing in great Australians,” Mr Worner said.