'Pretty bad': UFC boss Dana White rips into Conor McGregor

Dana White has slammed Conor McGregor for a video that surfaced Thursday of UFC star punching an older man in a pub in Dublin in April.

The video, obtained by TMZ, shows McGregor twice putting a glass in front of the older man, purportedly to pour McGregor's whiskey brand.

The man twice moves the glass away from him before McGregor shoots out his left fist to hit him in the face.

Two other men then restrained McGregor and pushed the Irishman out of the frame of the video, which does not include audio.

UFC boss White said he was aware of the incident and labelled it “pretty bad”.

“That happened in April,” he said on the Jim Rome show.

“I knew that happened, they just got the video. Yeah, it’s pretty bad.”

White then went on to slam McGregor - referring to the New York bus incident and the Miami phone drama - for his antics over the last few years outside of the octagon.

“What’s the number? What’s it going to cost Conor McGregor before he decides, ‘Alright, this isn’t worth it — enough is enough, I need to stop doing this,” he added.

“The incident in New York cost him millions. Millions, he had to pay out. He had to pay the guy with the phone.

“What’s he going to pay this guy that he hit in the bar? The list just goes on and on. I just don’t know when he wakes up and just says, ‘I’ve got to stop doing this.’”