Travis Scott Is in a Love Triangle with Emily Ratajkowski and Anok Yai in the Music Video for 'I KNOW ?'

The rap superstar shared the latest visual for one of his 'Utopia' tracks on Tuesday

Thanks to Travis Scott, Emily Ratajkowski is a video star again for the first time in years.

On Tuesday, the rap superstar, 32, released the visual for his Utopia track “I KNOW ?,” which he stars in alongside the model/author, 32, and rising fashion star Anok Yai.

The trippy video co-directed by Scott and his frequent collaborator Dave Meyers seems to take inspiration from one of the verses on the track: “Upstairs is like a low, my new bitches be the best / I'm lookin' at her, when her startin' to turn into you / Now you startin' to f--- up my mind, is it you, is it her?”

<p>Taylor Hill/Getty; Frazer Harrison/Getty; Stephane Cardinale - Corbis/Corbis via Getty</p> Emily Ratajkowski; Travis Scott;Anok Yai

Taylor Hill/Getty; Frazer Harrison/Getty; Stephane Cardinale - Corbis/Corbis via Getty

Emily Ratajkowski; Travis Scott;Anok Yai

Related: Kylie Jenner and Travis Scott's 2 Kids: All About Stormi and Aire

Spending his time in a stunning, yet isolated mansion in the Hollywood Hills, it’s as if the hip-hop star can’t quite keep his mind straight — whether that’s due to the influence of drugs, heartbreak or lust.

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The video begins with the Grammy-nominated artist living in parallel to a lover played by Ratajkowski — never crossing paths, but doing everything in tandem like she’s a figment of his imagination that he can’t quit. Once Yai comes into the ASTROWOLD artist’s life, reality starts to blur and he struggles to keep straight who he is with until trying his best to remain present.

<p>Travis Scott/ YouTube</p> Emily Ratajkowski and Travis Scott in the 'I KNOW ?' music video

Travis Scott/ YouTube

Emily Ratajkowski and Travis Scott in the 'I KNOW ?' music video

Related: Emily Ratajkowski Makes Light of 'Bimbo Allegations' with Racy New Instagram Photos

Beyond the lyric it pulls inspiration from, the sexy, moody visual reflects the warped sound of the track, in which Scott reiterates that he recognizes how his drug use can be a detriment to his relationships.

Ratajkowski last appeared in the music video for Russian artist Dima Bilan’s “Inseparable” in 2016, and famously starred in a string of videos for popular songs like Taio Cruz’s “Fast Car,” Robin Thicke and Pharrell Williams’ “Blurred Lines” and Maroon 5’s “Love Somebody” in the early 2010s.

“I KNOW ?” was released as the fourth single off the rapper’s fourth studio album Utopia, which arrived in July 2023. The track peaked within the top 20 of the Billboard Hot 100 shortly after its release.

<p>Courtesy of Cactus Jack and Epic Records</p> Travis Scott's 'Utopia'

Courtesy of Cactus Jack and Epic Records

Travis Scott's 'Utopia'

Related: Travis Scott Brings Daughter Stormi on Suspended Stage to Dance as They Fly Above the Crowd at SoFi Stadium

A visual album for Utopia titled Circus Maximus was released along with it, and the “Goosebumps” rapper has also shared music videos for tracks like “God’s Country,” “Hyaena” and “Topia Twins” featuring Rob49 and 21 Savage, among others.

The hitmaker’s latest effort is currently nominated for best rap album at the upcoming Grammy Awards, earning him his 10th career nomination from the Recording Academy.

Earlier this week, it was announced that Scott is now among the star-studed lineup of performers at the event will be taking the stage at the awards ceremony, which is to be held on Feb. 5 at Los Angeles’ Arena.

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