The “Anti-Hero” singer’s game-day hairstyle is reminiscent of the curls and bangs she rocked onstage during the 2018 Reputation Stadium Tour
Taylor Swift’s look for the Chiefs-Ravens game is reminding fans of her 2017-2018 Reputation-era style.
The 12-time Grammy winner continued her game-day outfit hot streak at the AFC Championship matchup between the Kansas City Chiefs and the Baltimore Ravens to cheer on boyfriend Travis Kelce on Sunday.
Swift, 34, sported a black blazer over a red top paired with black pants and her signature red lipstick. Her hairstyle was reminiscent of the curls and bangs she rocked onstage during her 2018 Reputation Stadium Tour.
Meanwhile, Kelce, also 34, was spotted landing in Baltimore on Saturday in an all-black look and a chain necklace similar to the one the “End Game” singer wore on her Reputation album cover in 2017.
The pop icon has become a mainstay at Chiefs games since going public with her relationship on Sept. 24 at the team's game against the Chicago Bears. Swift made her Chiefs nation debut on their home turf, Arrowhead Stadium, showing her support in a red-and-white windbreaker — worn off her shoulders off course — and cheering the team on to a 41-10 victory.
Since then, her stylish NFL appearances have been closely decoded. Swift doesn't shy away from planting Easter eggs with her game-day 'fits, including a number of accessories inspired by Kelce.
Whether she's repping his jersey number, wearing bejeweled hairpins featuring a Chiefs color palette or rocking a "T" earring, the superstar loves a coded accessory that nods to her boyfriend.
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She also doesn't shy away from a twinning moment, as seen at the team's Jan. 13 home game against the Miami Dolphins, which was one of the coldest on record with temperatures dipping below zero degrees. Swift bundled up in a custom red puffer coat emblazoned with Kelce's name and jersey number. Fellow WAG Brittany Mahomes wore a matching cropped version of the coat, which featured her quarterback husband Patrick Mahomes’ name and “15” jersey number.
The viral coats were designed by Kristin Juszczyk — the wife of San Francisco 49ers fullback Kyle Juszczyk.
On Jan. 22, Swift watched the Chiefs secure their spot in the AFC Championship wearing a white jacket, red beanie and black coated Paige denim jeans as the team defeated the Buffalo Bills on their home turf at Highmark Stadium.
Her retro, oversize bomber jacket is from the GANT x Kilo Kish Blank Canvas Project collaboration and retails for $1,800. Despite the steep price tag, however, the design has since sold out thanks to what sports broadcaster Erin Andrews has coined, "The Taylor Swift Effect."
The Chiefs-Bills re-match game was extra exciting for Chiefs fans, as Kelce and quarterback Patrick Mahomes broke the record for most playoff touchdowns by a duo, surpassing Tom Brady and Rob Gronkowski. It was also extra special for "Traylor" fans as Kelce sweetly nodded at his relationship with Swift by pulling her signature "heart hands" gesture on the field.
The tight end formed a heart with his hands after scoring a touchdown during the second quarter. He addressed the move on Wednesday's episode of his New Heights with Jason and Travis Kelce podcast, telling older brother Jason Kelce that he was inspired to bring some added positivity to the sport.
"Yeah, man, had to spread the love baby," Travis said. "Always got to spread that love, baby."
The Chiefs are now 8-3 with Swift in attendance.
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