McGuire in hot water for dropping c-word on live television

AAP April 28, 2014, 9:05 am

Football commentator Eddie McGuire has responded after being called out for using a highly offensive word on live television.

Big Week In Footy co-host McGuire was chatting with Port Adelaide star Kane Cornes about his post match rub downs when he said: "You might need two rubs downs being an old c***".

Viewers immediately took to Twitter to express their surprise and outrage.

Benjamin Thomas wrote: "It's a Big Week in Footy when Eddie drops the C-bomb on live TV #bigweekinfooty".

Some users even suggested McGuire may need more censorship. "I don't think #EdandDermie should do live TV without the 7 second delay button. #bigweekinfooty," NKokoris wrote.

Cornes, however, took the slur in his stride tweeting: "I know I don't play for Collingwood Eddie but old c*** is a bit harsh! Got a good laugh out of that."

McGuire laughed off the incident on his Melbourne radio show. He told Triple M listeners on Monday morning that his comment was not what it sounded like and that he called Cornes to explain his actions.

"I sent Kane a message last night I said 'Thanks for doing the live cross, I think I might have called you and old C when I meant an old campaigner. You and I might be YouTube sensations tomorrow'." McGuire said.

It's not the first time McGuire, the president of the Collingwood Football Club and breakfast host on Triple M Melbourne, has made a blooper on air.

In May last year, McGuire suggested on his radio show that Sydney Swans player Adam Goodes be used to promote the musical King Kong just days after the AFL football star was racially abused by a Magpies supporter during an AFL match at the MCG.

He later apologised.

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  1. James07:01pm Sunday 04th May 2014 ESTReport Abuse

    Eddie can use the c word and get away with it if some other commentator did it they would be highly reprimanded if you have money you can say anything he should be highly finned and the money given to some charity

  2. 05:18pm Saturday 03rd May 2014 ESTReport Abuse

    Mumbo will not call another person a womb, but Mumbo will call man with many chins, Many Chins.

  3. Goodonya10:39pm Friday 02nd May 2014 ESTReport Abuse

    he has always been a grub

  4. David08:46pm Friday 02nd May 2014 ESTReport Abuse

    Eddie Maguire is a Narcissistic thinking only of himself ahead of others feelings. He deserves a kick in the #$%$....when you make as many mistakes as him how can you survive. Oh and he also is a Collingwood supporter, now that explains everything....

  5. M07:47pm Friday 02nd May 2014 ESTReport Abuse

    I have a couple more 'c' words to describe Eddie - classless and clueless.

  6. robert m09:55pm Wednesday 30th April 2014 ESTReport Abuse

    your all a bunch of #$%$ you hear and see worse said words on normal TV just because its eddie .what about Gerald healy when he drop the c word gold coast c..... short memorys not much #$%$ ahh said about that ay .go and get a life and welcome to the real world .get off eddies back and worry about your own lifes

  7. Graeme02:31pm Wednesday 30th April 2014 ESTReport Abuse

    Eddie forgot he was on air and was actually talking to himself only he got it half wrong. He isn't old !!

  8. adrian h08:18am Wednesday 30th April 2014 ESTReport Abuse


  9. Woo-Dolph08:02am Wednesday 30th April 2014 ESTReport Abuse

    " Yep ", people that huff and puff and make out there smart and know every thing really don't " Because "they would have been better of in there life......But they are really not !!!!!!!!!!!!!!!! they are.... Full of #$%$ " AND " Wind......ARN'T they Wizza.... and again { WE are not who we seem to be.}...

  10. Phil03:28am Wednesday 30th April 2014 ESTReport Abuse

    So it's alright to put ads for fictional shows on killing, rape, abduction, zombies, etc and actual shows and news reports on killing, rape, abduction, institutionalized abuse etc without regard for their own self regulation or any moral code, but a mortal sin for anyone to "forget" where they are and get caught up doing something out of context. I would guess he would say this in private on occasion to certain people who would not take offense, as do most people. Media self regulation would work if the media corporation staff were forced to sit down with their children and watch this horror and see the look on their faces to understand the actual brain damage being done. Oh well, back to the shining light that is the media and television, not to watch this stuff "like a zombie" but to take more of what is better and less of what is not.