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Welcome to Hayne Inc: Jarryd Hayne trademarks his name

As Hayne-mania kicks onto overdrive in America, Jarryd Hayne has taken steps to ensure any money made from his exploits goes straight into his pocket.

The San Francisco 49ers hopeful reportedly applied for an Australian trademark of the words ‘Jarryd Hayne’ across a range of potential consumer goods for future branding opportunities.

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Hayne Inc. is well and truly gaining momentum, with many marketing experts projecting Hayne's earning potential could be anywhere north of $10 million a year, as Australian companies in America look set to flock to the rugby league convert who has become the latest craze in the NFL.

With Hayne’s now famous 49ers no.38 jersey flying off the shelves in the Bay Area, Nike is considering mass producing the Hayne Plane’s jersey if he makes the 49ers 53-man squad, as he has quickly become a fan favourite.

7th Tackle spoke with a US sales representative, who confirmed the hype is definitely real.

"We got our first shipment of 20 in last week and they sold out before the Dallas game," the sales rep said.



"And we just got the second batch in this morning. In a few hours we already sold four jerseys - easily more than any other player on the side."