Too predictable, too selfish, too easy to score against - Essendon continue to attract plenty of criticism after another poor AFL performance.
The Bombers have ample talent, but are mired in the bottom four after Saturday's 23-point loss to Hawthorn.
Predictably, they were a major post-mortem topic during the On The Couch program.
Commentator Garry Lyon singled out veteran defenders Brendon Goddard and Michael Hurley as two players who must lead Essendon out of their slump.
"The successful sides ... have embraced sacrifice and selflessness - preparedness to go outside their own role and do something for the good of the side," Lyon said.
"I'm not seeing that at Essendon, in fact I'm seeing blokes taking easier options.
"We don't want to make it specifically about certain players, but someone has to set a tone for this footy club.
"Brendon Goddard and Michael Hurley are the two who I think need to set the tone."
Former coach Paul Roos was blunt when asked if Hurley and Goddard can play together in defence.
"The defence we saw on the weekend was in complete disarray," Roos said.
Essendon are the only side yet to win a third quarter this season and are down a whopping 136 points in that term.
Roos and Lyon said opposition coaches know exactly what to expect from the Bombers.
"They're very one-trick, a very predictable side to play against, I reckon," Lyon said.
Essendon face a massive danger game on Saturday against arch rivals Carlton.
While the Blues are winless, they will fancy their chances of an upset that would be a dagger through the heart for the Bombers.
After making the finals last season, the Bombers recruited boldly.
But they are 15th with only two wins from the opening seven rounds.