Sydney co-captain Adam Goodes says beating Collingwood on Saturday night is all about maintaining his side's form and momentum heading into the finals and not ending their apparent hoodoo against the Magpies.
The Swans haven't beaten the Pies since way back in 2005, a streak that has stretched to 10 games in a row.
But after surging to the top of the AFL ladder on the back of nine straight wins, the Swans will never be better placed to end their Collingwood curse.
Speaking at Swans training on Thursday before the ANZ Stadium clash, Goodes said: "I don't think there is a curse at all. It's another game of football and it's against a side we really want to beat.
"It's no different to last week, it's no different to a month ago.
"Whether it's the Pies or whoever we play next week, I don't think there's a hoodoo or anything.
"It's just about going out and producing our type of footy and seeing if it matches up against one of the best teams in the comp."
Asked why the Pies have had the wood over his side, Goodes said: "They've just played better on the night.
"They are a fantastic team and they've shown that the last seven years they are a very competitive top four side.
"It's another opportunity for us to play a top four team around about where we think we are and it's a good opportunity for us to get a win over them."
As well as Collingwood, the Swans play Hawthorn and Geelong in the last month of the regular season, a stretch that will give a huge indication of how they're travelling heading into the finals.
"Every game going forward now is an eight-point game as they say," Goodes said.
"If we want to be successful as a group, we've got to beat those teams and produce our best footy at the right time.
"There's no better time than to start now. We're really looking forward to the challenge against the Pies.
"I guarantee you their boys down there are saying the same thing. You're going to have two teams that are hungry; fantastic pressure on the ball carrier.
"People down here are going to get a good indication of what finals footy is going to look like."
Goodes said the club-imposed two match ban for Collingwood midfielder Dane Swan doesn't change the way Sydney will approach the game.
"We don't buy into any other club's issues," he said.
"It's a bonus for us because (Swan) is a fantastic player and has been in super form, but I think it just cancels out our injury with Jude (Bolton), hopefully.
"I don't think it will change too much on Saturday night, because they have a lot of fantastic players in their midfield that we need to look out for, but at the same time we have to keep playing to our structures and to our game plan."